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Tempio del Brunello: An Immersive Wine Experience

Discover the history, culture, and passion behind Montalcino's famed Brunello wine in an immersive, interactive museum experience.

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The Tempio del Brunello is an interactive museum in Montalcino dedicated to the history, culture, and production of Brunello wine. Located in the former Convent of Sant'Agostino, the museum offers a multimedia journey through the world of Brunello, engaging visitors with virtual reality, immersive videos, and historical exhibits.

A brief summary to Tempio del Brunello - Interactive Museum

  • Saturday 10:30 am-5:30 pm
  • Sunday 10:30 am-5:30 pm

Local tips

  • Purchase tickets online in advance to avoid potential lines, especially during peak tourist season.
  • Download the Oro di Montalcino app for a more immersive experience with additional content.
  • Combine your visit with a wine tasting to fully appreciate the Brunello experience.
  • Explore the adjacent Museo Civico e Diocesano to delve deeper into Montalcino's history and art.
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Getting There

  • Walking

    The Tempio del Brunello is located in the center of Montalcino, easily accessible on foot from most points within the town. From Piazza del Popolo, walk north along Via Ricasoli; the museum will be on your right. Note that Montalcino is a hilltop town with some steep inclines. Allow extra time if walking from the lower parts of town.

  • Public Transport

    If arriving by bus from Siena or other nearby towns, the bus terminus in Montalcino is Piazza Cavour. From there, walk uphill along Via Matteotti, then turn right onto Via Ricasoli. The museum will be on your left. A single bus ticket from Siena to Montalcino costs approximately €5-7.

  • Parking

    If driving, parking is available outside the city walls in several lots. The closest parking to the Tempio del Brunello is near the Fortezza. From the parking area, walk along the road that passes the fortress, turn right onto Via Spagni, then turn right onto Via Ricasoli. The museum will be on your right. Parking costs vary, with metered spaces around €1-2 per hour. Free parking can be found further from the center.

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Discover more about Tempio del Brunello - Interactive Museum

Located in the historic town of Montalcino, the Tempio del Brunello, or Temple of Brunello, offers an immersive journey into the world of Brunello wine. Housed within the 14th-century former Convent of Sant'Agostino, the museum combines history, art, and technology to create a unique visitor experience. The museum tour takes visitors through several stages, beginning with a virtual reality experience that simulates a flight over the Montalcino region, showcasing its vineyards, castles, and landscapes. Descending into the underground levels, visitors encounter immersive videos that explain the four pillars of Brunello wine production: the land, biodiversity, climate, and the work of the people. Further along, the "Voices of Brunello" exhibit features interviews with prominent figures in Brunello's history, while the "Quadro Divino" allows visitors to create their own digital art inspired by the colors of Montalcino. The tour culminates in the Calix room, where artistic masterpieces inspired by the Montalcino region are displayed. The experience concludes with an opportunity to taste local Brunello wine at the Enoteca. The Tempio del Brunello also aims to promote the broader territory of Montalcino, showcasing its history, archeology, and other local products such as honey, saffron, and truffles.

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