36SHOP: A Treasure Trove of Japanese Souvenirs

Wald Berg

Experience the serene beauty and authentic hospitality of Wald Berg, a delightful Japanese inn nestled in the tranquil landscapes of Yamagata.

蔵王温泉

Experience the serene beauty and rejuvenating hot springs of Zao Onsen in Yamagata, Japan—a perfect retreat for relaxation and exploration.

Zao Onsen Bus Terminal

Discover Zao Onsen Bus Terminal, the ideal starting point for skiing, hot springs, and breathtaking mountain scenery in Yamagata, Japan.

Zao Onsen Tourist Association Information Center chuo ropeway

Explore the beauty of Zao Onsen at the Tourist Information Center, your gateway to the best hot springs, nature, and local culture in Yamagata.

Zao Onsen Shitayu Public Bathhouse

Experience the tranquil embrace of nature at Zao Onsen Shitayu Public Bathhouse, a beautiful onsen retreat in Yamagata, Japan.

旅館 湯の宿 伊藤屋

Experience the essence of Japanese hospitality at Itoh-ya, a traditional inn with stunning hot springs and delightful culinary offerings in Yamagata.

Zao Onsen Yutabiya TAKAYUDO

Immerse yourself in the rich culture of Yamagata at Zao Onsen Yutabiya TAKAYUDO, your one-stop shop for unique souvenirs and essential travel tips.

Ryokan Yoshidaya

Discover the essence of Japanese culture at Ryokan Yoshidaya, a tranquil inn located in the scenic Zaoonsen area of Yamagata, offering onsen and exquisite cuisine.

Ōmiya Ryokan

Discover the tranquility of traditional Japanese hospitality at Ōmiya Ryokan in Yamagata's enchanting Zaoonsen region.

蔵王温泉観光協会

Discover the serene beauty of Zao Onsen, a tranquil hot spring paradise in Yamagata Prefecture, perfect for relaxation and outdoor adventures.

Lodge Christmas Rose Zao

Experience the charm and tranquility of Lodge Christmas Rose Zao, your gateway to the stunning landscapes and cultural richness of Yamagata's Zaoonsen.

Zao Onsen & Ski Lodge Scole

Experience comfort and adventure at Zao Onsen & Ski Lodge Scole, your gateway to Yamagata's stunning landscapes and rejuvenating hot springs.

Zao Sky Cable Uwanodai Station

Discover the breathtaking landscapes of Yamagata at Zao Sky Cable Uwanodai Station – your gateway to adventure in Japan's stunning mountains.

Zao Super Slider

Experience the thrill of Zao Super Slider, where adventure meets breathtaking views in the heart of Yamagata's stunning landscapes.

JUHYO KOGEN STATION

Discover breathtaking vistas and thrilling outdoor adventures at JUHYO KOGEN STATION in Yamagata, Japan's stunning mountainous landscape.

Yunohana Chaya Shinzaemon no Yu

Experience the tranquil beauty and rejuvenating waters of Yunohana Chaya Shinzaemon no Yu, a premier outdoor bath in Yamagata's scenic Zaoonsen.

「振向く」佐藤助雄

Explore the serene landscapes and cultural richness of Omori Ogura, a hidden gem in Kaminoyama, Yamagata, perfect for a peaceful getaway.

鴫の谷地沼

Explore the serene landscapes and rejuvenating hot springs of Zaoonsen Valley, a hidden gem in Japan's Yamagata region, perfect for nature lovers.

斎藤茂吉歌碑

Discover the serene beauty and cultural heritage of Omori Ogura, a captivating tourist attraction in Yamagata, Japan, perfect for nature lovers.

どんどんびき（見返り滝）

Discover the serenity of Dondo Taki, a breathtaking waterfall in Yamagata's Zaoonsen, surrounded by lush nature and scenic hiking trails.

Genshichi Roten no yu Zao Onsen

Discover relaxation at Genshichi Roten no Yu, a serene outdoor onsen nestled in the scenic beauty of Zao Onsen, Yamagata.

南無阿弥陀仏碑

Discover the serene beauty and rich history of Zaoonsen, a picturesque hot spring town in Yamagata, Japan, perfect for relaxation and cultural exploration.

横倉滝

Explore Zao Onsen, a serene hot spring resort in Yamagata, offering stunning landscapes, outdoor activities, and soothing mineral waters for relaxation.

蔵王温泉

Experience the healing hot springs and stunning landscapes of Zao Onsen, a tranquil retreat in Yamagata, Japan, perfect for relaxation and adventure.

二渡川（温泉湧出）

Explore the serene beauty of Zaoonsen in Yamagata, Japan, where soothing hot springs meet stunning natural landscapes for a perfect retreat.

Zao Onsen Dairotenburo

Experience the serene beauty of Zao Onsen Dairotenburo, a breathtaking outdoor hot spring in the heart of Yamagata's stunning landscapes.

樹氷の泉

Discover the serene beauty and therapeutic waters of Zao Hot Springs, a perfect blend of relaxation and adventure in Yamagata, Japan.

川柳坂

Experience the tranquility of Zaoonsen, a stunning hot spring resort in Yamagata, where nature and relaxation come together in perfect harmony.

蔵王スキー滑走像

Discover the stunning beauty of Zao Onsen Ski Resort, where thrilling winter sports meet relaxing hot springs in Yamagata, Japan.

Zao Onsen Ski Resort

Experience the thrill of skiing and the serenity of onsen bathing at Zao Onsen Ski Resort, a stunning winter escape in Yamagata, Japan.

蔵王ロープウェイ（株）

Discover breathtaking mountain views and thrilling outdoor adventures at Zao Ropeway in Yamagata.

蔵王ロープウェイ（株） レストラン黒姫Ⅰ

Experience authentic Japanese cuisine at Zao's Black Princess Restaurant amidst stunning mountain views.

レストラン横倉

Experience authentic Japanese cuisine at レストラン横倉 in Yamagata's scenic Zaoonsen area.

あきば食堂

Savor authentic Japanese ramen in the heart of Yamagata's Zaoonsen, where tradition meets flavor in every delicious bowl.

Shiba Mama no Omise

Discover Shiba Mama no Omise in Zao Onsen – where authentic vegetarian cuisine meets warm Japanese hospitality amidst stunning natural beauty.

Zaonoie

Discover authentic Japanese flavors at Zaonoie, Yamagata's premier ramen restaurant nestled in the scenic Zaoonsen area.

Touen

Discover the true taste of Japan at Touen - where authentic Yakiniku meets warm hospitality in beautiful Zaoonsen.

Tomitaya

Experience authentic Japanese flavors at Tomitaya, where freshly made Soba noodles and traditional dishes await you in beautiful Zaoonsen.

Sushi Kiraku

Discover authentic sushi and traditional Japanese dishes at Sushi Kiraku in Yamagata – a culinary delight not to be missed.

湯けむり屋台つまみ

Discover the flavors of Japan at 湯けむり屋台つまみ in Yamagata – where tradition meets culinary excellence.

Sugenoya

Experience authentic Japanese cuisine at Sugenoya in Yamagata's scenic Zaoonsen area.

なしぇる

Experience authentic Japanese cuisine at なしぇる in Zaoonsen - where tradition meets taste in every delightful dish.

kajimaya ramen かじまやラーメン

Discover authentic Japanese flavors at Kajimaya Ramen in Yamagata's scenic Zaoonsen region, where every bowl tells a story.

Kasheru

Experience authentic Japanese cuisine at Kasheru in Yamagata's scenic Zaoonsen area - where tradition meets taste.

Izakaya Kiwa

Discover the charm of traditional izakaya dining at Izakaya Kiwa in Yamagata's scenic Zaoonsen area.

36SHOP

Explore 36SHOP in Zaoonsen for unique Japanese souvenirs that embody the charm and artistry of Yamagata's rich cultural heritage.

Zao Specialty Museum Notoya

Explore the rich culture of Yamagata at Zao Specialty Museum Notoya, where unique souvenirs and local crafts await every traveler.

（株）フレッシュフーズ蔵王

Discover the finest selection of fresh fish at Fresh Foods Zao, a culinary gem in the heart of Yamagata's Zaoonsen region.

Otochaya

Discover Otochaya, a charming cafe in Yamagata offering delightful coffee and homemade treats in a cozy atmosphere.

Lawson Yamagata Zaoonsen

Discover convenience at Lawson Yamagata Zaoonsen, your go-to stop for snacks, ATM services, and travel essentials in the heart of Japan's scenic Zaoonsen area.

堀畜産（有） 蔵王店

Discover the flavors of Yamagata at 堀畜産（有） 蔵王店, a premier butcher shop offering fresh, local meats and artisanal products.

Zao Souvenir Center Marushichi

Discover authentic Yamagata treasures at Zao Souvenir Center Marushichi, your gateway to unique regional crafts and local delicacies.

TRUNKBASE蔵王店

Discover TRUNKBASE蔵王店 in Yamagata: the ultimate ski shop for enthusiasts exploring Japan's winter wonderland.

ROSSIGNOL STORE

Explore outdoor adventures at Rossignol Store, Yamagata's premier shopping destination for quality gear and apparel.

Yoneya Department Store

Explore Yoneya Department Store for authentic Japanese souvenirs, local delicacies, and unique gifts in the beautiful Zaoonsen area of Yamagata.

Sailor Hutte

Discover the charm of Sailor Hutte, a cozy coffee shop in Zao Onsen offering delightful brews and a warm atmosphere amid stunning mountain views.

白樺商店

Discover unique local crafts and mementos at 白樺商店, the charming souvenir store in Yamagata's beautiful Zaoonsen area.

山形スワローレンタサービス（株） 蔵王店

Experience the best of Zao Onsen skiing with top-notch rental services and expert guidance at Yamagata Swallow Rental Service.

stand MY

Discover Stand MY in Yamagata: where delightful snacks meet exquisite Japanese cuisine in a cozy setting that captures the heart of local dining.

Jizake Yosaburo

Explore exquisite local sake at Jizake Yosaburo, a premier liquor store in Yamagata's beautiful Zaoonsen area, perfect for sake lovers and tourists.

レストハウス101

Discover the authentic flavors of Japan at レストハウス101, a cozy restaurant in Zaoonsen, Yamagata, serving delicious local cuisine.

World Cafe PALETTE （ワールドカフェ パレット）

Experience the perfect blend of cafe culture and bar vibes at World Cafe PALETTE in Yamagata, offering delicious food and drinks in a cozy atmosphere.

食堂 雪ぐら

Discover the flavors of Yamagata at Shokudo Yukigura, where authentic Japanese cuisine meets a tranquil dining experience in Zaoonsen.

湯けむり屋台つまみ

Discover authentic Japanese cuisine at 湯けむり屋台つまみ, a culinary gem in the heart of Yamagata's scenic Zaoonsen.

Tsumami: Yamagata Sake Museum & Bar

Experience the heart of Yamagata's sake culture at Tsumami: Yamagata Sake Museum & Bar, where tradition meets taste.

Petit Resort Hotel Der Barte

Experience the charm and tranquility of Petit Resort Hotel Der Barte, your perfect getaway in Yamagata's beautiful Zaoonsen area.

オーベルジュ樹氷 ( Auberge Juhyo)

Experience the perfect blend of Japanese hospitality and an exquisite whiskey selection at Auberge Juhyo in the serene Zaoonsen area of Yamagata.

Cafe ALPINA

Experience the flavors of Yamagata at Cafe ALPINA, a cozy restaurant offering local dishes and stunning views in the heart of Zaoonsen.

Zao Brewery

Experience the artistry of craft beer at Zao Brewery, where tradition meets innovation in the heart of Yamagata's scenic landscapes.

SANRINA from ZAO BREWERY

Discover the essence of Japanese craftsmanship at SANRINA from ZAO BREWERY, where artisanal beers meet local cuisine in a cozy brewpub setting.

Rock'n Roll & Pro Wrestling Bar THE HAGGY

Discover the ultimate fusion of rock music and pro wrestling at THE HAGGY, a vibrant bar in Yamagata, Japan, perfect for fans and nightlife lovers.

MEXICAN CAFE & CANTINA 「Muchas」

Experience authentic Mexican flavors and vibrant culture at Muchas Mexican Cafe & Cantina in Yamagata, a hidden gem for food lovers.

HighballBAR YAMAGATA 1971

Discover the vibrant cocktail scene at HighballBAR YAMAGATA 1971, where every drink celebrates the essence of Yamagata's nightlife.

50's cocktail's bar Cool (クール)

Discover the charm of 50's Cocktail Bar Cool in Yamagata, where classic cocktails and a nostalgic ambiance create unforgettable memories.

Kaburetta

Discover the vibrant flavors of Kaburetta, a modern izakaya in Yamagata, blending traditional dishes with contemporary culinary artistry.